Photo: Kris Kathmann
Mankato – VÄXA Marketing
Angie Schimek launched VÄXA Marketing in March 2018 to combine her passion for marketing with her desire to help small businesses and the hardworking people behind them. VÄXA is Swedish for grow, and the business name combines Schimek’s Scandinavian heritage with the ultimate goal of VÄXA Marketing; to help your business grow.
“VÄXA’s target clients are smaller local businesses that are looking to grow or new businesses and entrepreneurs who are just starting out. We spend time getting to know our clients and the unique needs of their business to help them craft and execute dynamic and successful marketing plans. This might mean creating a new website, helping them increase their Google search rankings, crafting and implementing social media marketing plans, creating email marketing strategies, developing dynamic content, designing and printing business cards, direct mail pieces and more. Some clients just want fresh ideas and others hire us to help them create a marketing plan and make it all happen,” explains Schimek.
Schimek says the biggest challenge to launching her own marketing business has been finding the time to market her marketing business.
“I haven’t had much time to work on my own marketing! It’s a great thing that I haven’t really needed to do much advertising since I get a lot of work through referrals and networking, but my goal for 2019 is to carve out some time to work on my own marketing plan so that I can lead by example!” she says.
VÄXA has two employees and the business is growing, which Schimek credits to the other small businesses around her.
“The business community in the Mankato area is thriving and is so supportive of one another. If people have good experiences with a business they aren’t afraid to share referrals. We have also benefited from great organic networking opportunities by being located in the Regus office space with other small-business people and entrepreneurs.”
100 Warren Street, #345