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Data Noir, LLC

Photo: Kris Kathmann

Mankato – Data Noir, LLC

Market research may be a business tool many companies don’t have the time or expertise to undertake. Mat Willner hopes to fill that niche with his new business Data Noir, LLC.

“Through market research I deliver new clients, investment opportunities, or employees. I qualify them, speak with them, and then facilitate meetings. While I focus on the things that grow your business in those three main respects, I can also research the credibility of a vendor you may be unsure about, introduction to the best in town organizations, and assistance with government grants, free of charge, with the contract. You will also receive a research packet that has everything learned from the market research that I have done for you to keep and look through so you know everything about the market you are operating in,” explains Willner.

He started Data Noir in North Mankato in October of 2018.

“In 2018 I spent the entire summer, an average of 12 hours out of every day, putting together a business plan to turn the old Rasmussen building into a stages of life center. As we all know now, that didn’t happen, and I didn’t get paid a dime. My wife wasn’t very happy and neither was I. But I also learned that summer that it was something I loved to do. Go into the market and ask questions, meet with the movers and shakers and find their pain points and make those connections. So I started Data Noir, LLC and next thing I knew, I was helping a farmer get grants for land improvements and I never looked back.”

His target client is any business owner focused on growth, such as real estate, investment groups and service-based businesses. 


“Also due to the clients that I represent, I can provide great value to manufacturers, and agricultural groups. An admitted soft spot for me since I grew up rural,” says Willner, who grew up in Blue Earth. “It is going better than I ever could have hoped and I believe I have something in my service that brings true tangible value. I love the look on my clients’ faces when I sit down with them and we start discussing how I plan to connect them to their future clients, employees, or next business opportunities.”

Data Noir, LLC
112 South Riverfront Drive, #122
Phone: 507-525-7758

Lisa Cownie

Editor of Connect Business Magazine