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Vault Denim

Photo: Art Sidner

Mankato: Vault Denim

The example set for Brooke Linder while growing up in Cleveland, Minnesota, was a mother who worked five jobs. “She sacrificed everything she had for us kids,” said 26-year-old Linder in a telephone interview. “She worked pretty much 24/7 to support us and went to school for her real estate degree to become a broker. I saw her hard work and its benefits.”

After high school, Linder attended MSU before going to real estate school to become “like her mom,” which she did two years. She knew the harder she worked the more she could earn. However, three years ago, the real estate market suddenly tanked and she became pregnant. Given her husband earned enough to support everyone, and her joy in raising children, Linder chose to become a stay-at-home mom.

One day last year, her aunt telephoned describing the “coolest party” and why Linder “just had to sell for it.” What her aunt described was a Vault Denim party, where women could have fun buying designer jeans at reduced prices.

Said Linder, “I’d never heard of it. Then I did my homework and joined last August. I’ve worked hard and the business has come a long way.” At a typical party, a hostess invites her girlfriends, who can try on any of 130 jeans ranging in size from 0 to 24. Besides Bling jeans, Vault Denim has brands selling from $46 to $88—up to 50 percent off retail.


“If you like them, you take them home,” said Linder. “Your friends are there to give you their opinion of what you look like. And you don’t have to worry about your kids running away in the store.” Customers pay with cash, check or credit card. Merchandise for men’s jeans, maternity, little boys and girls, and infants can be ordered online. Mankato-based Linder is now a regional coordinator and is looking for people to join her.

Vault Denim
Telephone: 507-317-8821
Web: brookelinder.vaultdenim.me

Daniel Vance

A former Editor of Connect Business Magazine